The banks are increasingly adopting digital solutions in order to reduce their costs and attract a growing market segment of technology-savvy customers, according to 'Smartphones are reshaping banking', an article published in the June issue of Lebanon Opportunities.
The cost saving comes in terms of money, time, and effort, said Philippe El Hajj, Deputy General Manager and Head of Retail Banking and Small and Medium Enterprise (SME) Banking at Fransabank.
Many banks are offering ...
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